Sunlight Website

focus on the moments that matter most

Being a household staple for 100 years, Sunlight was ready to branch out beyond the grocery shelf to join the digital world with a new responsive website.

Old Sunlight Website

The Challenge

To update the outdated and unresponsive Sunlight website using newly established brand guidelines*.

The Solution

As a two-part process, Sunlight was redefined in today’s laundry and dish market through extensive rebranding and website development.

After addressing the client’s website goals, low-fi wireframes were created to begin mapping out the user journey when searching for products or information.

Colour and graphics were applied in hifi wireframes in accordance with Sunlight’s look-and-feel, incorporating AODA compliance and overall usability. Once the wireframes were implemented through the web developer, the final website was tested vigorously to ensure functionality on multiple devices and browsers.

Screen Mockup
Sunlight Website

The Outcome

Sunlight stepped into 2019 with a modern, responsive website that allowed customers to search their favourite products and increase traffic flow to their online retailers.


Caitlin Legere - Graphic Designer | Kat Murdick - Creative Director | Notch Video & North Strategic - Agency | Henning Solutions - Web Development

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